For most of history, companies have tightly controlled the flow of information. There were many justifications for this, from concerns about secrets falling into the hands of competitors to the practice of using information as a form of compensation. The risks of transparency outweighed the potential benefits.

These incentives have all flipped in the information age. Modern tech companies consist of a small number of smart and leveraged people writing software to solve their problems. Creativity, rather than control, is now at the leading edge.

All of this lends itself well to a culture of transparency:

• Transparency increases our creativity surface area. The more brains we have working on our hardest problems, the more likely we are to solve them.

• Transparency builds mutual trust. Trust breeds creativity.

• Because we don't have to manage the state of who knows what, a transparent culture improves the efficiency of communication, helping us collaborate better.

This is why we default to transparency in all cases (aside from cases related to compensation and performance, which are personal issues). To be clear, this doesn't mean everything is transparent, but we share as much as we can.

Mutual trust

Companies like Facebook and Google, previously known for their corporate transparency, have scaled back what they share internally due to leaks. We want to maintain our transparency culture, which requires everyone to respect the confidential nature of internal information.

Practicing what we preach

The most transparent thing we do as a company is share our leadership team notes and retrospectives. These include reflections on the quarter, feedback, and progress updates.

These aren't the raw notes; we redact parts of them related to performance or compensation (if we didn't, it could become an exercise in public shaming).

Metrics transparency

Our ARR (annual recurring revenue) and key metrics will always be shared with the company, so everyone has a good idea of the progress we're making. Additionally, we will present high-level financials (P&L overview, cash in bank, etc.) regularly to the company starting in Q1 2026

Actions tracker transparency

Our actions tracker in Notion is transparent to the whole company.

This tracks impeccable agreements across the organization, showing who committed to what, by when, and the current status. This transparency ensures accountability and makes it clear where work is happening and who owns what.

Meeting transparency

By default, important internal meetings should be recorded using Granola. This lets anyone who didn't attend the meeting catch up on the contents, and is especially important for our remote teammates. We recommend linking the Granola notes in the relevant Notion page.

Funding transparency

The amount of money we've raised, and the various valuations, can be found in our Notion workspace.

Email transparency

When communicating externally via email, default to BCCing internal lists (e.g., sales@, support@). This helps spread context around deals, support issues, and customer requests around the company.

Slack transparency

Direct messages should be avoided in Slack. By default, you should be using a public channel. It's especially important for any questions to be posted publicly—the answers may help everyone on the team.

There's a lot of institutional knowledge locked up with a few people, and using public channels is a good way of spreading it.

If you get a question asked of you in a private message, then politely bubble it up to a public channel so everyone can learn from your response. Additionally, if a question is being asked multiple times, then it's time for a Notion article to be created.

We have channels set up for most areas of the business, but just post the message in the most appropriate channel you can find. Use Slack threads for any responses